ICANN LAUNCH PHASES • ROLLOUT SCHEDULE

.ATLAS Allocation Roadmap & Launch Timeline

A phased, equitable namespace rollout engineered to protect intellectual property rights, onboard verified spatial pioneers, and open global registration.

PHASE 1

Sunrise Period (60 Days)

ICANN Trademark Clearinghouse (TMCH) Priority

Exclusively reserved for trademark holders verified through the ICANN Trademark Clearinghouse. Validated SMD files guarantee exact-match brand protection prior to any public domain access.

PHASE 2

Pioneer & Landrush Phase (30 Days)

Geospatial Institutions, Smart Cities & Digital Twins

Early access allocation for approved spatial computing developers, academic cartography centers, and environmental digital twin projects. Contested spatial keywords resolved via equitable auction.

PHASE 3

General Availability (GA)

Worldwide Public Registration

Global registration opens to all businesses, developers, and individuals through our global network of ICANN-accredited registrars. Real-time first-come, first-served automated EPP allocation.

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